Jeudi - 15h20 - 16h20 3:20 pm - 4:20 pm
Maison Avocats – CHAPITALK

Speakers

Jeff ABRAHAMSON

Data Scientist @JELLYBOOKS

Koen DE BOCK

Professeur associé en marketing analytics et marketing digital @AUDENCIA BUSINESS SCHOOL

Frédéric GRELIER

Chief Data Officer @WEBORAMA

Thomas JASSEM

Data Scientist & Big Data Engineer @TRADELAB

Lionel LEMOINE

Solution Consultant Manager - SWEMEA @ADOBE

Solène PALARDY

Responsable de l'offre Data Science @CGI

Brand & Marketing, Medias - Panel

Deep Learning for digital marketing

Conference in French

A round table on the use and implementation of deep learning algorithms in the world of digital communication and marketing. We will explore predictive or prescriptive modelling applications based on targeting, customisation, campaign management and so on, through the experts’ first-hand experience. The aim will be to inspire the public about the true potential and to reveal the uniqueness of this family of algorithms and methodologies by talking about applications, issues, limitations, state of the art, and the future., A round table on the use and implementation of deep learning algorithms in the world of digital communication and marketing. We will explore predictive or prescriptive modelling applications based on targeting, customisation, campaign management and so on, through the experts’ first-hand experience. The aim will be to inspire the public about the true potential and to reveal the uniqueness of this family of algorithms and methodologies by talking about applications, issues, limitations, state of the art, and the future.