Vendredi - 09h05 - 09h35 9:05 am - 9:35 am


Christophe PILCHER

Head of Marketing @TEESTER

Brand & Marketing, Medias - Panel

Stop making brand videos and let your customers speak for themselves

Conference in English

Pop quiz: in your opinion, which kind of content has more impact on your sales: A brand video created by your marketing team? Or a User Generated Video made by one of your satisfied customers? Small hint: in 2019, 1 in 2 consumers don’t trust branded content. The question is, are you ready to replace your carefully crafted content with real customer videos?